The contents of individual study
(Selected Case Study)
Total Score = 100
1. Individual Paper |
50 (Advisor) |
2. Presentation |
25 (Committee) |
3. Comment (On Schedule) |
5 (Committee) |
4. Field Trip |
20 (Committee) |
Remarks: Please note that students
must participate in all academic activities throughout the trip.
Contents of an Individual Study (recommended)
- Acknowledgement
- Abstract
- Executive Summary
- Introduction and Objectives
- Body 1 (e.g. Methodology and Data Gathering Process)
- Body 2 (e.g. Findings)
- Conclusion (e.g. Summary)
- Recommendations
- Appendix
- Reference
Topics of Analysis
Macro Analysis (External Analysis)
- Macro-economic Environment
- Government Policy
- Trade Environment
- Technological Environment
- Socio-cultural Environment
- Regional Economic Environment
- Comparative Advantage
Industry Analysis
- International Business Environment
- Value Added
- Trade Balance
- Employment
- Linkage Industry
Marketing Analysis
- Market Size
- Market Structure
- Market Share & Market Competitor
- Marketing Strategy
- Segmented target Position & Company Image
- Product
- Price
- Place
- Promotion
- SWOT Analysis
Production Analysis
- Production Significant
- Production Process Analysis
- Input Factors Analysis
- Structure Analysis
- Measuring Performance
Management Analysis
- Company Information
- Management Functions
- Strategic Management
- Operation Management
- Human Resource Management
- Rules & Regulations
Financial Analysis
- Financial Statement Analysis
- Break-Even point Analysis
Environmental Analysis
- Noise
- Water
- Air